The red lanterns hanging from the eves of machiya in Gion and neighboring areas of Kyōto indicate the five hanamachi (花街, lit. “flower town”) or geiko communities containing o-kiya (置き屋, geisha houses) and o-chaya (お茶屋, teahouses).
Centurally located Gion Kōbu, through which the main thoroughfare Hanami Kōji Dōri runs, has red lanterns with a white kushi dangō design, i.e. linked circles in a horizontal line around middle of the lantern. The lanterns of Kami-Shichiken (上七軒), the oldest of Kyōto’s hanamachi and located near Kitano Tenmangū shrine in the northwestern part of the city, are the inverse: linked red circles on a white background. Across the Kamo River in Pontochō, the lanterns feature two red birds, and so on.
Gion Kōbu 祇園甲部
Gion Higashi 祇園東